Email · Klaviyo · Direct Response · Automation

EMAILS
THAT SELL,
NOT JUST SEND

Most brands just send emails. I build systems where every send earns its place — strategy, design, copy, and automation working as one. Not a newsletter. A revenue channel.

$500K+Revenue Influenced
35%+Avg. Open Rate
0%Spam Rate
DIRECT RESPONSE@ REVENUE-DRIVEN DESIGN@ KLAVIYO@ OPEN RATE OPTIMIZATION@ AUTOMATION FLOWS@ CONVERSION COPY@ DIRECT RESPONSE@ REVENUE-DRIVEN DESIGN@ KLAVIYO@ OPEN RATE OPTIMIZATION@ AUTOMATION FLOWS@ CONVERSION COPY@

GROWTH CASE STUDY · 01

ORIS
FROM BRAND
TO MACHINE

Growth · Direct Response Dental / D2C Subscription Email + Web
$500K+
Revenue influenced through email strategy, conversion design, and automated flows

Oris had a great product and an inbox no one was opening. The fix wasn't more emails — it was smarter ones.

Their subscribers were already believers. They just needed the right moment: the right reason, the right feeling, the right CTA to click "buy." I rebuilt the channel from strategy to send — and it showed.

01
Audience Intelligence
Mapped subscriber behavior. Designed creatives that spoke to their decision moment.
02
Visual Identity Rebuild
Email-native design system: consistent type, immersive photography, trust-signaling palette.
03
Conversion Copy Architecture
Every headline, subhead, and CTA rewritten through a direct-response lens.
04
Web Design + Research
Also designed and researched the Oris website, tryoris.com, creating a cohesive brand experience from inbox to landing page.
$500KRevenue
35%+Open Rate
30+Campaigns
tryoris.com
Email Strategy Direct Response Conversion Copy Visual System Web Design UX Research

EMAIL SERIES · 02

WIGGLITZ
PLAYFUL
PRECISION

Email Series · 5 Campaigns E-commerce Toys / Collectibles

Wigglitz needed promotional emails where the brand's playfulness was the weapon, not the liability. Five campaigns, five distinct drops: the Artemis astronaut, Kids Monsters, "They're Out" launch, and two VIP sequences.

Each one built to make chaos feel intentional — bold 3D character imagery, typographic urgency, wit-driven copy. Every scroll trigger and CTA engineered to reduce hesitation and drive the click.

5Campaigns
↑CTREach Send
100%On-Brand
Character-Led Creative Urgency Architecture Promotional Copy 3D Visual Direction Drop Launch Strategy E-comm Flows

Complete Email Portfolio

Every campaign, every activation. From Oris to Wigglitz and beyond.

Let's work together

tatisdisena@gmail.com LinkedIn