EMAILS
WORTHOpening!
Email is where brands talk to people one on one, and it’s a crowded room. I design campaigns that stand out in the inbox, stay true to the brand, and give people a reason to click.
From promos and launches to newsletters and automated flows, every piece is built to look good on any screen and work just as hard.
WIGGLITZ
Wigglitz makes 3D-printed fidget collectibles: tiny, colorful characters that kids (and plenty of adults) love to collect, trade and play with. The brand was already a hit in specialty stores across the US, but online sales weren’t keeping up with what was happening on the shelves.
The goal was to turn in-store fans into online buyers. We built an email program that felt as playful as the toys themselves, with new drops, seasonal collections and limited editions that gave collectors a reason to keep coming back.
ORIS
Oris makes toothpaste tablets: a plastic-free, fluoride-free alternative to the tube, made with nano-hydroxyapatite and natural ingredients. Their audience is people who want a cleaner routine for themselves and their families, from parents shopping for kids to travelers and anyone trying to cut down on plastic.
The challenge was getting people to change one of their oldest habits. The emails had to explain a new product in seconds, build trust in the ingredients, and turn first-time buyers into subscribers. I designed campaigns and automated flows that made the switch feel simple, friendly and worth trying.
WHITE ELM
White Elm is a women-owned brand designing vegan leather bags for work, travel and everyday life. Their audience is busy women who want a bag that looks polished, keeps them organized, and keeps up with everything on their schedule.
The goal was to keep a loyal community coming back for every new release. I designed emails for collection launches, limited-edition colors and evergreen best sellers, plus automated flows that work in the background.
MORE FROM
THE INBOX.
A few more brands, a different point of view. Explore each email at your own pace.
